Australian Government - TRA

Accessible research for industry and government

Tourism Research Australia

All publications

Banner Tourism Research Australia
Engaging with Asia

Strategies to assist tourism industry SMEs to engage with Asian markets (Executive summary)
Release: 28/10/2013

This research was undertaken by Tourism Research Australia (TRA), on behalf of Tourism Australia, as part of the Asia Marketing Fund (AMF) research. The AMF aims to attract more visitors from Asia - one of the world's fastest growing tourism regions.

Download publication:

For more information see Engaging with Asia