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Tourism Businesses in Australia

Tourism Businesses in Australia, June 2010 to June 2012
Release: 25/10/2013

Tourism Businesses in Australia reports various metrics on businesses in tourism related industries in Australia including numbers, employment, legal structure, location and financial performance.

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Key Findings

  • In June 2012, there were approximately 280,000 tourism related businesses in Australia representing over 13 per cent of Australia’s 2.1 million businesses. This count was 2,900 less than in June 2010.
  • On average a third of businesses were located in regional areas – areas other than capital cities and Gold Coast.
  • Around 90 per cent of tourism businesses were ‘small’ (employing 0 to 19 persons). While medium and large businesses share less than 10 per cent of the total business count, more than two thirds (68 per cent) of total revenue is generated by this group.
  • An economic recovery after the adverse events of the Global Financial Crisis in 2008-09 is resulting in expansion of the tourism industry as seen in the strong growth in the tourism gross value added.


Appendix A - Data Sources, Data Treatment and Definitions
Appendix B - Tourism Businesses by Type Of Legal Organisation
Appendix C - Tourism Businesses in Australia's States and Territories by Employment Size
Appendix D – Tourism Businesses in Australia’s Tourism Regions by Employment Size